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Trend #1 – it’s all about getting cozy

Layering textures, colours and patterns using comforters, duvets or blankets will rule in the months ahead. There are some really affordable options out there, so picking up a couple of different options and switching between them will keep things fresh and interesting. Botanical prints were huge in summer and continue to be big this season – specifically leaf and fern prints in darker hues. Mixing and matching these bold prints with either a finer print or a more neutral colour is what this first trend is all about.

Trend # 2 – neutrals are here to stay

While trendy new pop colours keep making an appearance in design magazines, especially in the West (hello bright yellow!), neutrals still dominate. Beige, off-white and tan particularly continue to be the most sought-after shades in the region, as they’re timeless and easy to mix and match. At the moment, we’re seeing updated versions of these classic colours in styles that incorporate medallion prints or luxurious fabrics. Furniture, furnishings and even décor objects like vases, bowls and candles in beige or off-white seem to be perennial favourites in the GCC.

Trend # 3 – gold is always a winner

Home shoppers in the region certainly love their bling. Gold foiling was big in the festive collections for Ramadan, Eid and Diwali and will continue to rule in the months ahead. An emerging trend that is also expected to be big in 2019 involves medallion prints, which are traditional geometric motifs, usually in gold on a neutral background. Medallion prints are especially popular on cushions – they’re an easy way to introduce glam into a space.

We believe personal and cultural tastes play a big role in home décor preferences, and these prints inspired by traditional motifs, are a prime example of this.

Trend # 4 – holidays are about classic decorations

We’re now hitting the panic button on our Christmas shopping (the tree needs to be up right now!). While bigger trees are trending this year, Christmas décor itself is all about those tried and tested classics like Christmas wreaths, snow sprays, ornaments and fairy lights. Red and gold have emerged as the top colours of Christmas 2018, so you can pack away your other coloured tinsel. And if you’re looking for something other than a fairy, star or angel to put on the top of your tree, try a Christmas themed plush Santa or Elf toy instead.

Trend # 5 – summer colours transition into winter

Finally, blush and mint, two of the most popular colours of the summer, will reappear in their winter avatars, right up to Spring 2019. Blush shades will transition into deeper pinks and burgundy, and mint, to teal. Monochrome looks and inspirational slogans, which are big in the West, will also have an impact in the UAE. But we’ll have more details on that for you when we deep-dive into 2019 trends in our next blog post…

A lot of preparation and planning goes into identifying key seasonal trends and bringing them to you. We research professional industry trends such as those outlined by WGSN, the world’s leading authority on creative trends, and attend a number of home fairs and exhibitions to understand what shoppers are looking for. Finally, we evaluate our customers’ preferences over the last three to five years – there’s usually a clear pattern that gives us tremendous insight into what the UAE loves to take home.

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